Launched in 2014, The Kraze Agency is a boutique branding and digital marketing agency based in West Hollywood, California.
At the young age of 13 in May 2000, The Kraze co-founder Chad Kennedy began his career launching Teen Scene, an online magazine for teens by teens. Featuring interviews with *NSYNC, Backstreet Boys, Britney Spears and others at the height of the pop music phenomenon, the magazine reached nearly 300,000 readers monthly and was a first of its kind at the time.
Kennedy went on to serve as Senior Digital Marketing Manager at Total Assault where he led digital marketing campaigns for Lady Gaga, Katy Perry, OneRepublic, Paul van Dyk, and many others.
In 2012, he became Director of Communications at Celebuzz, the flagship entertainment property of SpinMedia, where he oversaw social media and newsletter programs, strategic traffic partnerships, and paid user acquisition for a number of SpinMedia brands, including SPIN, VIBE, and Celebuzz, along with talent such as the Kardashian and Jenner family, Lindsay Lohan, Snooki, and others.